Competitive media analysis
Finding out your position
Dealing with competition is part of everyone’s life, knowing your strenghts and weaknesses not only makes it more effective to succesfully sell, but also to improve your products and stay ahead of your competition. We know how your products are used and what matters to your customers. By designing tests that reflect the common sense of the reality at print shops, we are able to give you a realistic view on your product performance, compared to what is common in the market.
The art of designing a meaningful test
Without extensive knowledge and experience with the daily practice your customers are facing, designing a meaningful test is virtually impossible. We have accumulated extensive experience and knowledge of all common printing processes, expectations and requirements print shops are using. By having all common printing technologies at hand in our labs, we are able to simulate these situations in great details and compare products in a way that makes sense, while maintaining a neutral position towards the products tested.
Extensive and clear reports
Each comparitive test comes with an extensive report showing the difference between the tests in a clear way. We also write a conclusion and will recommend certain steps for improvements, if necessary.
Ready to connect?
If you would like to visit our facility or want to know more about the different services we offer, please contact us.